Age UK

The issues faced by older people today are enormous. And, in the future, with an increasingly ageing population, these issues will only be magnified. The work of Age Concern has never been more critical.

Good Values has been asked to help create a new corporate fundraising strategy and to help deliver a step change in income. A new initiative is being created that will be the largest voluntary fundraising campaign ever developed at Age Concern.

In my search for the next BIG fundraising idea, I was advised to employ Good Values' talents. They helped create a truly standout initiative through an inspiring Innovation Session, which is the best I've been involved in.

Steve Billington, Income Generation Director, Age Concern